Boho – short for bohemian – is more than a style, it’s a way of life! Inspired by the free, creative and unconventional bohemian movement, this look stands for lightness, individuality and a little festival vibe in everyday life. Anyone with a passion for fashion cannot ignore this style. But what exactly is behind the term boho? Boho is the modern, style-conscious interpretation of the bohemian lifestyle – a mixture of artistic freedom, vintage charm and a pinch of hippie spirit. It’s a look that defies all trends and instead focuses on creativity, freedom and a touch of nostalgia
These are the characteristics of boho
Boho-style worlds of color
Jewelry that completes the boho look
Summer 2025 – what’s new in the boho game?
Boho in the store – a must-have?
Boho = dress?
Not at all! In addition to the iconic maxi dresses, there are also wide-cut pants, airy blouses, embroidered tunics, ponchos and fringed vests. Even shoes such as leather sandals or casual cowboy boots fit perfectly into the concept. Accessories also play a major role: straw hats, fringed bags, colorful scarves or wide belts with ethnic patterns round off the outfit perfectly.
Boho for everyone – who suits this look?
The answer is simple – everyone! The look is versatile and adapts to a wide range of personalities. If you prefer to keep it subtle, go for individual boho elements such as an embroidered blouse or a long necklace. If you want the full look, combine a maxi dress, fringed jacket, jewelry and hat. Boho knows no fixed rules – which is exactly what makes this style so special and wearable for so many people.
Combining boho – the right way to do it
Just as the mood takes you! Whether completely boho-style or just individual highlights – anything is possible. A flowing blouse with jeans? Perfect! A maxi dress with chunky boots for a break in style? Super! A fringed bag with a plain white blouse? Why not! Boho means freedom, and that’s exactly what should be reflected in your styling. So don’t be afraid of combinations that don’t look quite perfect – because that’s exactly where the charm of this look lies.
Summer 2025 will definitely be a party for all boho fans – and for anyone who wants to become one!
